Aviva is the leading provider of life and pensions to Europe with substantial positions in other markets around the world, making it the world’s fifth largest insurance group based on gross worldwide premiums at 31 December 2006.

Aviva’s principal business activities are long-term savings, fund management and general insurance, with worldwide total sales of S$148.09 billion and funds under management of S$1043 billion at 31 December 2007.

Aviva entered the Singapore market in July 2001 through acquisition of the former Insurance Corporation of Singapore. Since then, the Company has grown from the 6th to the 3rd largest provider of long-term regular savings products. It has also expanded its offerings to include unit trusts via Navigator, a single electronic platform which aggregates and tracks customers' investment portfolios.

Aviva’s successful Bancassurance business commands more than 20% market share of the regular savings market (through partnership with DBS Bank). In addition it is also a leader in the Third Party Financial Advisory (FA) and the Employee Benefits and Healthcare markets. For the latter, the Company has more than 30% market share, providing protection for 600,000 employees in Singapore.

As part of the strategic plan to make Singapore a regional centre, Aviva is currently expanding into the international market. International Financial Solutions was launched in April 2004 to cater to the internationally mobile professionals.

The Company's innovative partnership with the National Kidney Foundation in May 2004 is another milestone in bringing financial security and affordable protection to the general public.